Archive by Author
09
Jul

Putting More Into Creating Content

  Leaving the old ways behind is tough We’ve all been doing the same things the same way for such a long time that though they’re markedly less effective, we (as businesses and marketers) still stick to our guns and keep on marching down the same roads. It’s totally normal, but that doesn’t mean that [...]

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25
Jun

The Importance of Keyword Research

  Laying the right foundation Keyword research might seem like a tedious thing that you just have to get done and get out of the way as fast as you can before you can get started on the rest of your SEO campaign. This cannot be farther from the truth! While keyword research might not [...]

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18
Jun

SEO 101 – Guest Posting Etiquette

  Guest posting essentials What is guest blogging? Guest posting or the act of being published on a blog that is not your own is something that has become both important and essential for quality content distribution and the building of top quality links. Because quality has become so important (taking the place of an [...]

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11
Jun

Use New Original Content to Keep Your Site Fresh

  Content is everything Content does so many things for your website and by extension, your business. According to professional SEO services, it brings in traffic, it convinces the people who see it that you know what you’re talking about and that they can trust you, and serves as a 24/7 representative of your brand. [...]

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23
May

The SEO Industry is Experiencing Positive Growth in 2013

  In SEO, reputation is everything And for the most part, the entire SEO industry (including top SEO companies) is seeing the benefit that comes from a more positive reputation. From individual practitioners working as a local SEO company to big name SEO marketing companies, reports are coming in of increases in business and projections [...]

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18
May

Marrying PPC and Organic Search for Maximum Benefit

  The Great Debate Rages On There is always a lot of debate in the SEO  / internet marketing community as to which is “better”, PPC (Pay Per Click) advertising, or organic SEO. We have better in quotation marks because the two are barely comparable – think of bananas and mangoes. Not much similarity there, [...]

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13
May

What Google+ Can Do For Your SEO

  Google+ is far more than just another social network Is it yet another addition to the multitude of social channels that have sprung up and gained strength in the past few years? Yes. But is that all there is to it? Nope! How to create a Google Plus page for your business, and why [...]

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11
May

Find Out How Google Ranks Your Website

  Have you ever wondered exactly how Google determines where your website should rank? Out of the hundreds of millions of other websites out there, how does Google know where your site stands? While we can’t give you a precise list of the over 200 different ranking factors taken into account by Google’s algorithm, we [...]

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09
May

Why #1 Rankings Matter

  There’s more to being #1 than meets the eye You might be thinking that a Google ranking of #1 is a reward in and of itself, after all, it means you beat out everyone else who was aiming for that top spot! Seeing your website’s Google rank  at #1 for your keywords can be [...]

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06
May

Bing and Facebook: What’s the Deal With These Two?

  It’s been brewing for quite some time now, this thing between Bing and Facebook. Bing might not be the biggest search engine out there, but it’s big enough to give Google pause and to consider it a major rival. For a long time now, Google and Bing have been battling for absolute search supremacy. [...]

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01
May

Why You Need to Focus on Local Organic SEO

  Online representation is everything. If you are doing business in any form or fashion you need to be properly represented online, especially at a local level. Video: How can a legitimate business compete online? Think of local SEO while watching this video; local SEO is just the thing that businesses need to level the [...]

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29
Apr

DIY SEO Anyone Can Master

  In a great sea of competition, does your site stand out? If you’re a new start-up or even a small to mid-sized business that hasn’t been around more than a few years, the answer is likely not going to be one that puts a smile on your face. The simple fact is that there [...]

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24
Apr

On Page Optimization – Essential or Optional?

  SEO site optimization can be divided into two very broad and basic categories: on page and off page techniques. Today we’re going to be giving our attention to on page website optimization – It is a very important element of the success of your website.   Video: Will Mullins – Case Study Part 3 – [...]

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22
Apr

Make Your Website Stand Out With Content Marketing

  Making your website stand out from the crowd While it’s not possible pinpoint the exact number of websites in existence today, it’s safe to say that there are hundreds of millions of other websites in existence, including your own. Think on that for a moment…… pretty amazing isn’t it? And a large percentage of [...]

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10
Apr

Behind the Scenes: Creating High-quality SEO

  Dispelling the Myths Despite what many people might believe, SEO isn’t some sort of mystical search engine manipulation. When undertaken in an honest and sustainable manner, SEO is just another tool that ends with your site providing your customers with what they want while your brand is getting something in return. You get traffic [...]

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04
Apr

What’s New Facebook? – Part Two

  Welcome to Part Two of our post on new Facebook features, changes, and upgrades to existing features. If you haven’t yet had a chance to check out Part One, please let a look if you have a moment as we discuss different features in each of these two posts and you don’t want to [...]

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01
Apr

What’s New Facebook? – Part One

  Facebook has been coming out with a lot of new features lately as well as enhancing a few features it has been perfecting to make them that much more useful and amazing. Sometimes they produce something that is an absolute god-send to marketers while other new proposals and enhancements seem to fall short of [...]

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27
Mar

Your Need to Know Essentials – Blog Images

  In the past a blog could get by and do quite well for itself with a solid schedule of high-quality text content. Blogs are and always have been about sharing information of one sort or another with the world; it is only the nature of that information that has changed. No longer do we [...]

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26
Mar

The New Face of Pinterest

  Pinterest has made a few changes lately that could really impact the way your brand benefits from marketing on this social channel. Focusing more on the images and less on the rest of the average pin, Pinterest aims to increase engagement and discovery in the future. What this new Pinterest could mean for your [...]

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21
Mar

Your Need to Know Essentials – Video Marketing

  The effectiveness of video marketing Just how useful are videos in the grand scheme of things? Videos are pretty darn awesome when it comes to making things happen. Videos can be used to demonstrate something, communicate a message, share a sentiment, or to condense a concept that might otherwise be  too much to handle [...]

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