Tag Archives: marketing
18
Jun

SEO 101 – Guest Posting Etiquette

  Guest posting essentials What is guest blogging? Guest posting or the act of being published on a blog that is not your own is something that has become both important and essential for quality content distribution and the building of top quality links. Because quality has become so important (taking the place of an [...]

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11
Jun

Use New Original Content to Keep Your Site Fresh

  Content is everything Content does so many things for your website and by extension, your business. According to professional SEO services, it brings in traffic, it convinces the people who see it that you know what you’re talking about and that they can trust you, and serves as a 24/7 representative of your brand. [...]

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23
May

The SEO Industry is Experiencing Positive Growth in 2013

  In SEO, reputation is everything And for the most part, the entire SEO industry (including top SEO companies) is seeing the benefit that comes from a more positive reputation. From individual practitioners working as a local SEO company to big name SEO marketing companies, reports are coming in of increases in business and projections [...]

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18
May

Marrying PPC and Organic Search for Maximum Benefit

  The Great Debate Rages On There is always a lot of debate in the SEO  / internet marketing community as to which is “better”, PPC (Pay Per Click) advertising, or organic SEO. We have better in quotation marks because the two are barely comparable – think of bananas and mangoes. Not much similarity there, [...]

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13
May

What Google+ Can Do For Your SEO

  Google+ is far more than just another social network Is it yet another addition to the multitude of social channels that have sprung up and gained strength in the past few years? Yes. But is that all there is to it? Nope! How to create a Google Plus page for your business, and why [...]

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09
May

Why #1 Rankings Matter

  There’s more to being #1 than meets the eye You might be thinking that a Google ranking of #1 is a reward in and of itself, after all, it means you beat out everyone else who was aiming for that top spot! Seeing your website’s Google rank  at #1 for your keywords can be [...]

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22
Apr

Make Your Website Stand Out With Content Marketing

  Making your website stand out from the crowd While it’s not possible pinpoint the exact number of websites in existence today, it’s safe to say that there are hundreds of millions of other websites in existence, including your own. Think on that for a moment…… pretty amazing isn’t it? And a large percentage of [...]

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04
Apr

What’s New Facebook? – Part Two

  Welcome to Part Two of our post on new Facebook features, changes, and upgrades to existing features. If you haven’t yet had a chance to check out Part One, please let a look if you have a moment as we discuss different features in each of these two posts and you don’t want to [...]

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01
Apr

What’s New Facebook? – Part One

  Facebook has been coming out with a lot of new features lately as well as enhancing a few features it has been perfecting to make them that much more useful and amazing. Sometimes they produce something that is an absolute god-send to marketers while other new proposals and enhancements seem to fall short of [...]

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27
Mar

Your Need to Know Essentials – Blog Images

  In the past a blog could get by and do quite well for itself with a solid schedule of high-quality text content. Blogs are and always have been about sharing information of one sort or another with the world; it is only the nature of that information that has changed. No longer do we [...]

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26
Mar

The New Face of Pinterest

  Pinterest has made a few changes lately that could really impact the way your brand benefits from marketing on this social channel. Focusing more on the images and less on the rest of the average pin, Pinterest aims to increase engagement and discovery in the future. What this new Pinterest could mean for your [...]

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19
Mar

The Anatomy of a Perfect Tweet

  What Makes a Tweet Special? What sets a great tweet apart from the millions of other tweets being made every day? A truly memorable tweet is one that is as readable as possible and as retweetable as possible. Readability can vary widely based on your industry and the individual preferences of your followers, but [...]

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16
Mar

7 Traits of the Best Business Blogs

  Should You Aim For Perfection? No, not really. The thing is, no one is perfect. Trying for perfection is not an ideal solution to creating a better business blog; instead, try to be the very best that you can be. We’re all human and as such we make mistakes like typos or linking the [...]

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14
Mar

Make Your Brand a Social Media Marketing Superstar

  Your brand has amazing potential, and with a little work in the right areas you can personally see to it that your brand has the best possible chances of success. Of course we can’t say for certain whether or not any technique we recommend will work for you in the same ways that will [...]

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12
Mar

Boost Your Social Engagement With These Top Content Tips

  It might seem like there is never enough content to go around, and even if you can create enough pieces to stay current you’re just not seeing the engagement numbers to make it all seem worthwhile. What can you do? Video: Boost Social Media Engagement Through Content Curation   You can step up your [...]

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05
Mar

What is the True Value of a Link?

  Despite what you might have been lead to believe, a link has the potential to be so much more than simply a tie between two web pages. More than just another item on the listing in your backlink profile, a single link can result in an enormous benefit for your brand over time. All [...]

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28
Feb

3 Top Tips for Small Business Link-building

  If you are like most small to mid-sized business owners, your days are full of the various tasks involved in running your business. You know that it’s important to have a website, so you’ve paid to have one created and it’s updated at least once every few months. That’s enough effort for that you [...]

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26
Feb

Repurpose Your Longer Content for SEO Benefits

  Content is Content… Or is It? While it is true that high-quality content is one of the main ingredients in a successful SEO program, are you sure you are aware of all of the types of content that you can use towards this end? Let’s say for the sake of argument, you are pretty [...]

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21
Feb

How to Get the Most Out of Online Feedback

  As much as we might wish it to be otherwise, some research is required when it comes to getting the most benefit from consumer feedback online. One of the most important parts of your research efforts should be serious consideration of who your target audience really is. Of course you will want to know [...]

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19
Feb

4 Ways Paid Search Can Help Protect Your Brand

But organic search does a fine job on its own…doesn’t it? Yes and no. While it is true that a lot of traffic to any given website comes from good ‘ol organic search results, there is not much to that system that “protects” your brand. Organic search is more of a showcase, or a trophy [...]

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